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Exhibitor Management Workbook

Keep exhibitor administration in one editable workbook with this Exhibitor Management Workbook. Event and sponsorship teams use Instructions and Event Setup to establish the show context, then maintain the Exhibitor Master as the working register for exhibitor contacts, requirements, deadlines, documents and readiness. The included printable PDF is a companion reference checklist. It supports manual coordination; it does not automate exhibitor communications or provide a floor-plan design tool.

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Format
PDF · XLSX
Difficulty
Advanced
Time
45 min
Stage
Build → Promote

What this resource helps you do

  • Capture the essential exhibitor management workbook inputs in one place
  • Hand off a consistent template across event revenue owners
  • Reduce last-minute gaps before the build milestone
  • Track statuses, owners, and follow-ups across the full planning cycle
  • Export a shareable view for stakeholders and suppliers

When to use this resource

  • When exhibitors begin confirming for an exhibition or trade show
  • During weekly exhibitor readiness reviews
  • Before sharing an operational handoff with venue and show teams

What is included

  • exhibitor-management-workbook.xlsx
  • exhibitor-readiness-brief.pdf
  • PDF + XLSX download package
  • Instructions: Guidance for maintaining the exhibitor administration workbook.
  • Event Setup: Shared show context and key administration details.
  • Exhibitor Master: Working register for exhibitor contacts, requirements, documents, deadlines and readiness.

Information required before starting

  • Event details and exhibitor deadlines
  • Exhibitor company and contact details
  • Requirements, document and readiness updates

What you produce

  • Central exhibitor master register
  • Exhibitor readiness view
  • Document and deadline follow-up list

Who this is for

This resource is designed for Event organisers and sponsorship-manager who need a practical, reusable document for event revenue.

  • event organiser

    Coordinates the central exhibitor record and escalates readiness risks.

  • sponsorship manager

    Keeps commercial exhibitor contacts and agreed requirements visible through delivery.

Event-type use cases

  • exhibition

    Tracks many exhibiting companies and their show-readiness requirements.

  • trade show

    Gives commercial and operations teams one shared exhibitor administration register.

How to use this resource

  1. 1

    Set up the show context

    Complete Event Setup with the event details and deadlines that exhibitors need to meet.

  2. 2

    Create exhibitor records

    Add each confirmed exhibitor to Exhibitor Master with its primary operational contact.

  3. 3

    Track requirements and documents

    Record outstanding requirements, submitted documents and approaching deadlines against each exhibitor.

  4. 4

    Review readiness by exception

    Use the master register to focus follow-up on incomplete or at-risk exhibitors.

  5. 5

    Hand off confirmed details

    Share verified exhibitor information with the teams coordinating allocation and show operations.

Common mistakes to avoid

  • Using one contact record for several exhibitor companies — Maintain a distinct Exhibitor Master record and accountable contact for every exhibiting company.
  • Treating booth allocation as exhibitor administration — Keep contacts and readiness here; manage booth inventory, dimensions, zones and assignments in the allocation planner.
  • Leaving document follow-up to email threads — Record document and readiness status in the Exhibitor Master before each review.

Download files

Unlock this resource above to download every included file. Companion files do not need a separate form.

Exhibitor management workbook — editable XLSX

Editable Excel workbook with Instructions, Event Setup and Exhibitor Master sheets for maintaining exhibitor administration.

When to choose it: Use as the team’s source of truth for exhibitor details and readiness.

XLSX · 8 KBLocked

Exhibitor management reference checklist — printable PDF

Printable companion checklist for reviewing exhibitor administration and readiness alongside the workbook.

When to choose it: Use in readiness meetings or when a portable exhibitor coordination reference is useful.

PDF · 3 KB · CompanionLocked

Frequently asked questions

Frequently Asked Questions

Is this a booth floor-plan tool?+

No. It manages exhibitor administration. Use the booth and floor space allocation planner for inventory, dimensions, zones and assignments.

Does it send reminders automatically?+

No. The workbook supports manual tracking and follow-up; communications are managed through your chosen tools.

Which workbook and checklist support exhibitor records and readiness?+

An editable XLSX workbook with Instructions, Event Setup and Exhibitor Master sheets plus a printable PDF companion checklist.

When should exhibitor records be finalised?+

Keep them live until documents, requirements and readiness checks are complete. Freeze an operations handoff only after exceptions and late changes are communicated.

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