Event Performance Dashboard
Consolidate entered planned versus actual event KPIs into a review dashboard with this editable workbook. Organisers complete Event Setup and KPI Data, then use the Dashboard sheet for post-event performance review. Users enter KPI values manually; it does not provide automated live integrations, define the KPI framework, track campaigns, write an executive report or calculate ROI.
Browse post-event reporting resources
- Format
- XLSX
- Difficulty
- Intermediate
- Time
- 30 min
- Stage
- Review
What this resource helps you do
- Capture the essential event performance dashboard inputs in one place
- Hand off a consistent template across post event reporting owners
- Reduce last-minute gaps before the review milestone
- Reuse the structure for the next post event reporting cycle
When to use this resource
- During post-event performance reviews when KPI actuals are available
- When stakeholders need a single dashboard view of planned versus actual indicators
- After KPI definitions exist and results need consolidation for discussion
What is included
- event-performance-dashboard.xlsx
- XLSX download package
- Instructions: Guidance for completing the performance dashboard workbook.
- Event Setup: Shared event context for the performance review.
- KPI Data: Manual entry sheet for planned and actual KPI values.
- Dashboard: Review dashboard that consolidates entered planned versus actual KPIs.
Information required before starting
- Agreed KPI list and planned targets
- Actual results collected from operational and commercial sources
- Event context for the review cycle
What you produce
- Entered KPI data table
- Planned versus actual performance dashboard view
- Shared review workbook for stakeholder discussion
Who this is for
This resource is designed for Event organisers who need a practical, reusable document for post-event reporting.
event organiser
Owns the consolidated performance review view for post-event stakeholder discussion.
marketing manager
Supplies marketing KPI actuals for inclusion alongside wider event indicators.
Event-type use cases
conference
Consolidates attendance, satisfaction and commercial KPI actuals for post-show review.
exhibition
Brings visitor, exhibitor and commercial indicators into one review dashboard.
How to use this resource
- 1
Complete Event Setup
Enter the event identity and review window before adding KPI rows.
- 2
Enter planned KPI targets in KPI Data
Record the indicators and planned values agreed earlier in planning.
- 3
Enter actual results
Add actuals from your sources; values are user-entered, not pulled from live integrations.
- 4
Review the Dashboard sheet
Use the consolidated planned versus actual view for stakeholder discussion.
- 5
Feed follow-up work elsewhere
Move narrative to the executive report and commercial variance to budget-versus-actual analysis as needed.
Common mistakes to avoid
- Expecting automated live data feeds — Enter KPI values manually in KPI Data; this workbook consolidates entered figures only.
- Using it to define KPIs for the first time — Define measures in the event objectives and KPI framework, then consolidate results here.
- Treating it as a campaign tracker or ROI calculator — Keep campaign monitoring and ROI modelling in their dedicated resources.
Download files
Unlock this resource above to download every included file. Companion files do not need a separate form.
Event performance dashboard — editable XLSX
Editable Excel workbook with Instructions, Event Setup, KPI Data and Dashboard sheets for consolidating entered planned versus actual event KPIs into a review view.
When to choose it: Use when KPI results are ready to consolidate for post-event performance discussion.
Take this workflow into EventSuite
Replace manual files with live event operations connected across ticketing, vendors, marketing, and reporting.
Frequently asked questions
Frequently Asked Questions
Does this connect to live systems automatically?+
No. Users enter planned and actual KPI values. The Dashboard consolidates entered data for review.
Is this the KPI framework?+
No. The objectives and KPI framework defines measures; this template consolidates entered results into a review dashboard.
Is it a campaign performance tracker?+
No. Campaign monitoring belongs in the campaign performance tracker. This workbook is a post-event KPI review dashboard.
Which sheets feed KPI data into the event performance dashboard?+
Instructions, Event Setup, KPI Data and Dashboard.